Technology & Software

Our video and video strategies have helped start-up & global companies improve awareness, recruit the best talent and drive increased sales.

Powerful explainer, demo, commercial and pitch videos for business.

From explainers to recruitment campaigns, from case studies to pitch videos – we deliver value where you need it. We have supported global, national and start-up technology companies.

Video has the power to tell your company story and engage your audience at scale. Are you leveraging the power of video in your business?

DXC Technology – a case study

As a global technology services provider, DXC Technology play a hugely significant role in maintaining and running key IT infrastructure and systems in many industries around the world. In London, we have supported their insurance business services as digital transformation of an entire marketplace takes place.

DXC asked us to help reach their insurance audience by building out a clear set of narratives that articulated their commitment and plans for a transformed marketplace. Using paid and influencer led content, we delivered branded and ABM video messages onto the feeds of an industry historically reluctant to undergo change. DXC are a business with change in their DNA so this was a task made in video marketing heaven for our team.

We delivered a year-long vision of video messaging and a method for reaching the audience that needed to hear it.

In 2019 alone, we published over 60 video messages and narrative pieces to a niche industry of 50,000 people. The outcomes included a measurable improvement to brand perception, greater market understanding of the company’s value to industry and contributed to a combined 10% growth in revenue.

Number of videos: 61
Audience size: 50,000
Impressions: 1,258,448
Views: 369,830
Completion rate: 12.9%
Clicks: 2,861

Bareska have partnered with DXC Technology since November 2017 and have become the core of our marketing and sales strategy. Their consistent professionalism from consultancy, video production, high end pitch delivery and audience data has become integral in enabling us to deliver a service to our clients. They’re a pleasure to work with, both professionally and personally, and an asset to any business.

John Taylor, Account General Manager at DXC’s London insurance account

Alchemy Technology, a case study

We have supported companies in hiring over 1000 people since 2014. We’ve helped many HR teams with their recruitment, such as Credit Card company Capital One, Sim game maker Dovetail Games, Accounting accreditation organisation The ACCA and Insurance services provider Alchemy Technology in Londonderry.

For Alchemy, we delivered a suite of video assets that combined to tell the Alchemy story, including a personal journey film for the CEO on the company foundations and team profiles with 12 employees. The ‘Meet The Alchemist’ campaign reached the entire Northern Ireland target demographic and helped Alchemy recruit 26 new team members into their Autumn Academy in 2020.

See our work for Alchemy Technology Services.

Dovetail Games, a case study

Dovetail Games are the leading maker of Train and Fishing Simulator games in the world. Their Train Sim and Fishing Sim franchises are world leading and hugely popular.

Dovetail approached us to help them recruit coders, developers and producers into their growing team, based in the beautiful Chatham Historic Dockyard.

We delivered short 5 team interviews to complement their recruitment landing page. Our agile crew shot, edited and delivered the content inside 5 days.

See our work in action on the Dovetail Games website.

Want to learn how video can help your technology business improve awareness and ultimately drive increased sales? We’ve put together this handy 6 point guide to show you. Simply complete your details to receive the free download link!

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